GUYOT environnement – Team Europe and Helly Hansen announce partnership

GUYOT environnement – Team Europe and Helly Hansen announce partnership

The successful partnership continues: Helly Hansen accompanies the GUYOT environnement – Team Europe as official clothing supplier in The Ocean Race 2023 around the world. Already at The Ocean Race Europe 2021, the European team of co-skippers Benjamin Dutreux and Robert Stanjek wore the clothing of the leading global sailing brand. Professional equipment trimmed for top performance is the basis for being able to hold one’s own in the sailing’s toughest team challenge.

“In a Round the World Race, you sail through all climate zones from tropical heat to Antarctic cold. It gets sporty and wet for the sailors on the IMOCA Open 60. You really need reliable clothing to perform. We’ve already had the best experience with Helly Hansen clothing in The Ocean Race Europe,” says Robert Stanjek.

As Official Clothing Supplier to GUYOT environnement – Team Europe, the sailors will be provided with pinnacle pieces from Helly Hansen’s premium Ægir offshore collection. The Ægir collection is the direct result of over 40 years of design improvements alongside The Ocean Race teams, and Helly Hansen’s designers will continue to work closely with the team to refine and test new features and designs.

The team can already bring a lot of experience to the development from previous regattas. Benjamin Dutreux finished ninth in the Vendée Globe in January 2021. He just sailed to eighth place in the Route du Rhum. And together with Offshore Team Germany with Robert Stanjek, Phillip Kasüske and two-time British circumnavigator Annie Lush, he won The Ocean Race Europe in June 2021. “It’s good to have experienced partners at your side. It’s crucial for both the crew and the partners,” says Benjamin Dutreux.

“The Ocean Race is one of the longest and toughest professional sporting events in the world, pushing professional sailors to their limits in some of the harshest offshore conditions,” said Michael Uhl, VP of Marketing and Brand Partnerships at Helly Hansen. “We are excited to partner with GUYOT environnement – Team Europe, and we are committed to providing this international team of top athletes with the highest quality technical gear to give them the edge over their competitors as they race around the world.”

For team manager Jens Kuphal, the cooperation with Helly Hansen is also an important building block for identification with the team: “For us as a team, it is important to make a statement to the outside world as well. The high-quality and innovative clothing from Helly Hansen is a crucial key to creating a high identity factor in addition to reliability.”

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